Skechers is an American lifestyle and performance footwear company for men, women and children. Headquartered in Manhattan Beach, California, the brand was founded in 1992. Now the second largest athletic footwear brand in the United States, Skechers earned more than $3 billion in revenues during the 2015 fiscal year. As of January 2016, the company employed more than 9,200 people worldwide.
Skechers' early products were utility-style boots and skate shoes; the company has since diversified to include thousands of athletic and casual styles for men, women, and children as well as performance shoes.
Skechers makes an effort to maintain its brand image by using celebrity-driven advertising, and has promoted its product with multi-platinum recording artist Meghan Trainor, TV personality Brooke Burke-Charvet, model, actress Kelly Brook and South Korean boyband EXO & Girl Group Sistar, boxer Sugar Ray Leonard and former football player Howie Long, as well as Olympic runners Meb Kef...read more