Primo Emporio

The group's history Primo Emporio began in the early 80s, when Gennaro Provitera, owner of several clothing outlets located in Naples decided to give a new impetus to its activities' business, starting a production factory. Cosi ', simply, to really want to do and a strong passion for fashion Primo Emporio overlooking the market. In later years comes an unexpected success. A real local phenomenon that, over the years, step by step, is imposed on the national and international scene. The style debut of Primo Emporio reflected in full the 80.

An aggressive fashion, transgressive, sometimes metalheads, with black soul ...

Emporio was the first night and its color: black, seductive, decided, image instinct and passion. In the early 90s, the group acquires the awareness of new trends and changes taking place: broadens their horizons with collections less aggressive ', more attentive to the needs of the increased clientele, but always refined and faithful soul subway: URBAN GLAMOUR, style MADE IN ITALY. Made in Italy, for us and not 'only source of the product, but our philosophy, our value, the must of our business that is embodied in careful selection of partners, employees, the focus on the details and the customer Primo Emporio and service 'market strategy, a synonym of competitiveness', competence and professionalism': a know-how that grows with experience. Primo Emporio and 'a story of style, creativity', research and passion.